Show #524 – October 17, 2020

Guests: Rob DeMartini; Tia Martinson; Ben Serotta

We turn to racing this week with a keen eye to the future. Rob DeMartini, the new CEO of USA Cycling, didn’t come from a cycling background and brings what I believe will be a fresh and welcoming approach to a national organization that we all can and might finally want to embrace.

From his forward thinking about the 2021 Olympics to every day riders being proud to display a USACycling sticker on their cars, Rob is asking that we take another look at what bicycles mean to us here in the U.S.

Then, as many long time listeners know, as we approach the holidays, I like to speak with non-profits that are doing really important and heartfelt work with an eye toward the giving season.

This week, it’s FreeBikes4Kidz Minnesota. A couple of weeks ago, Allina Health, which is a not-for-profit health care system based in Minneapolis, Minnesota and owns or operates 12 hospitals and more than 90 clinics throughout Minnesota and western Wisconsin as well as employing over 27,000 people, and which sponsors FreeBikes4Kidz collected 7,000 bikes in a one-day effort. 7,000!

Tia Martinson, Executive Director of Free Bikes 4Kidz joins me to talk about the organization and how you process what is more than 10,000 bikes in total for the holidays.

Finally, and as promised, it’s a check-in chat with Ben Serotta – the iconic frame builder talks about what people are asking for from him, his thoughts on how the pandemic has affected cycling – not all for the bad – and what the future might hold.

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